Is H&M Actually Sustainable or Are They Greenwashing?

H&M has been very vocal about their sustainability efforts, but is the brand actually eco-friendly? Boasting over 38 million followers on Instagram and more than $22 billion USD in sales last year, H&M has made quite a name for themselves. Chances are you have … more

5 Reasons to Stop Shopping on Amazon

The online retailer might be convenient, but supporting it is hurting the planet and our people.  Amazon started as an online bookstore where we could all get access to our favourite authors with the click of a button, but now it’s become the biggest … more

10 Must-Read Sustainable Fashion Books

Our top picks for books to learn more about environmental and social issues in the fashion industry — and what you can do to help. “Consumed” by Aja Barber The industry needs to change and this book does a great job breaking down the … more

What Is a Living Wage? The Fashion Industry needs to do Better

The average garment factory worker is pressured to work at least 10-12 hours a day — and yet, they still can’t afford to support themselves and their families. An estimated 98% of garment workers, of which 75% are young women, don’t earn a living … more

Why Fast Fashion Brands Steal Designs & What You Can Do

The recent Amazon series LuLaRich documents the rise and fall of the infamous multilevel marketing company LuLaRoe, which was known for its quirky, colorful printed leggings that “felt like butter” and had a cult-like following. One of the interviews is with a former designer … more

How the Pandemic Made Me a More Mindful Human

“But what am I supposed to do next?” This was actually one of the questions I asked myself when the world went into lockdown during the last week of March in 2020. I was so busy doing, I had completely disconnected from myself. I … more

What is Circular Fashion? How to Sustainably Close the Loop

“Circularity” has become a big buzzword with sustainability and while it can represent a new, important shift in the industry, it’s also used in misleading and deceptive ways. We need brands to go deeper and make real, holistic changes that aren’t just for marketing and press coverage. If a brand truly cares about reducing their impact and waste and helping build a better industry they need to be looking at the entire supply chain and life of the garments.

5 Ways to Make Your Voice Heard & Influence Sustainability Policy Change

Most of us are familiar with ways to reduce our individual environmental footprint but how do we help influence sustainable policies? Figuring out how to navigate through the bureaucracy and effectively reach policymakers can be a daunting task. Fortunately, there are a few ways … more

We Don’t Need Another “Save the Planet” T-Shirt or Tote

At least a couple times a month I get an email from a brand asking if they can send me their slogan tee or tote bag. These brands have good intentions – they’re trying to spread awareness and many also donate a portion of … more

Watching the World Burn

A couple weeks ago I experienced a forest fire. We were on a trip spending some time in the Okanagan which the night before had a huge lightning storm that started 20 fires in the area. There was a plume of smoke at the … more

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